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Carrying minimal camera equipment, two creative heads make a long-haul trek to Whitefield. The agenda? Shoot the store, the food in it, and dash out. A couple of hours later, the team has gathered enough visual content to use for an entire month. Designs in this project were created in a way that subtly but consistently resonate the identity of Loyal World Market. Word play and colours added to the mix as simple zoom-ins and juxtapositions of the photographs within the logo form, created unique social media pieces for the brand.